v1.10 added another ~270 Essentials entries, bringing the total to over 4000 characters. This was our final goal for number of entries covered. We'll still continue to add new characters, but they'll mostly be semantic and phonetic components that don't have entries yet, unless any glaring omissions are found.
But we're pretty happy to say our dictionary now covers all the characters you need to know in order to become fully literate in Chinese, including all of the characters for the HSK and (I think, but still need to confirm) TOCFL tests.
Quick bump to mention our Black Friday sale. Everything in the store is 40% off, including the dictionary as well as all of our (ever-growing catalog of) courses. Discount should be applied automatically at checkout, but if not, use 'BFCM2023' at checkout.
That's all good and well, thanks for letting people in this forum know. However, I think you are overdoing it in your email campaign. Sending an email every single day for several days in the row is a bit too much. Might be counterproductive as well as many people might resort marking them as spam.
I hear you, and I'm sure it's annoying for some, but looking over the data from previous Black Friday sales shows that:
very few people unsubscribe or report for spam, despite the frequent emails during the sale,
there's a pretty direct correlation between the number of emails we send out and the amount of revenue we bring in during the sale, and
many people don't open the first few emails—likely because their inboxes are getting bombarded with all of the Black Friday promotions from other companies, and ours gets buried— but do open later ones, and then purchase.
Fortunately, our customers are mostly pretty understanding about it.
If we were more adept at the marketing side of things, maybe we could come up with a more sophisticated approach to audience segmentation so we could send fewer emails and get similar results. But we don't have the expertise to do that ourselves, or the budget to hire someone to do it. So, sorry for the annoying frequency during Black Friday, but maybe this helps understand why we do it that way (at least for now).
I know that I got way more black Friday email from Home Depot, Best Buy, and my local grocery store then I got from Outlier. Maybe that’s just common in the US, but during Black Friday, there’s a ton of emails that are coming in. I wasn’t annoyed by the outlier email at all, and I actually got twice the number because I accidentally have two email addresses registered with them.